You then wait for your friend to join the video chat, upon which a bar appears at the top of the screen, informing you that the video is now live.
Typed messages on Livetext look pretty similar to the way they do on Snapchat — except instead of typing over a still image, you're typing (and emoji-ing) all over your friend's face.
Now it’s actually rolling out to everyone on i OS and Android, allowing up to four friends to group video call together through Instagram Direct.
With the feed, Stories, messaging, Live, IGTV and now video calling, Instagram is hoping to become a one-stop-shop for its 1 billion users’ social needs.
latest assault on Snapchat, Face Time and Houseparty launches today.
Tech Crunch scooped back in March that Instagram would launch video calling, and the feature was officially announced at F8 in May.
Simply connect this USB webcam to your computer and video chat instantly with Skype, Windows Live! A click is all you need to share your favorite HD videos with the world. Also, with password-protected parental control, there's no worrying about unauthorized use by your child or anyone else.
Post them up on Facebook and You Tube easily using the one-click uploading feature from the free and user-friendly Live!
There's also a sense of innocent silliness to the app, reminiscent of passing secret notes to your best friend in class and watching them silently crack up.
The video starts off using the front-facing camera, but you can switch to use the rear-facing camera by simply tapping on the screen.
Unlike Snapchat's somewhat confusing live video feature, you don't have to keep your thumb pressed down on the screen to maintain the video connection.
(LOL.) "And to actually talk on the phone, you not only have to be available, but you also have to be in a place where you can chat." Livetext aims to bridge that gap with live, real-time video that you can then type over.
More to the point, it aims to introduce something novel and fun into a very crowded market for messaging apps.